Campari CEO Pushes Free Trade After Trump Clouds Tequila Outlook
- Proposed tax on Mexican imports could slow fast-growing sales
- ‘There’s a lot of talk but not much happening,’ CEO says
Campari CEO Says Everybody Benefits From Free Trade
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Davide Campari-Milano SpA Chief Executive Officer Bob Kunze-Concewitz has joined rival distillers in expressing support for free trade amid concerns protectionist policies in the U.S. could affect sales of tequila.
American drinkers could face higher prices for the liquor if President Donald Trump’s proposed levy on Mexican imports is enacted. Tequila is one of the fastest-growing spirit categories in the U.S., a trend that’s benefiting Campari’s Espolon brand, sales of which grew 75 percent last quarter.