SAP Plans to Expand AI Access to Customers Who Don’t Use Cloud

SAP SE is planning to expand access to its artificial intelligence solutions to some customers who haven’t moved their systems to its cloud services, people familiar with the matter said, a strategic shift prioritizing the newer technology as the race to keep customers away from rivals heats up.

SAP’s management intends to announce the offering at its flagship Sapphire sales conference next week in Orlando, Florida, some of the people said, asking not to be identified discussing confidential plans. The company will add AI tools for some clients who use its ECC product, one of SAP’s core on-premise platforms that offers financial planning, sales and human resources functions, the people said.