DeepSeek Slashes Fees for New AI Model in Chinese Price War

DeepSeek is aggressively pitching low-priced-plans for its just-released flagship model, intensifying competition across a Chinese artificial intelligence industry trying to take on Silicon Valley’s best.

The Hangzhou-headquartered AI lab is offering a 75% discount to developers using the DeepSeek-V4-Pro, released last week after months of anticipation. It’s also reducing fees for input cache hits across its family of AI platforms to a 10th of their original pricing, dramatically lowering costs for frequent users sending similar or repeated requests.