American Air Explores Alaska Air Revenue-Sharing Deal

American Airlines Group Inc. and Alaska Air Group Inc. are pursuing potential revenue-sharing agreements and other strategic partnerships, people familiar with the matter said, in a push for scale as the US carriers grapple with higher costs and fierce competition.

The idea of a merger was raised as part of the talks around a stronger partnership, but did not get off the ground, said the people, who spoke on condition of anonymity because the matter is confidential.