Travel

Greenland Refocuses on Tourism as Trump’s Takeover Threats Wane

Last summer’s travel boom brought pronounced highs and lows. As the territory gears up for even more visitors, here’s what travelers and Greenlanders alike need to consider.

Nomad Greenland's Camp Saqqaq on Disko Bay

Photographer: Jackie Caradonio/Bloomberg

Not long before Greenland became a geopolitical talking point, it was a hot topic for avid travelers — particularly, Americans.

In June 2025, United Airlines introduced the first-ever direct flights from the US, bringing more than 300 passengers weekly to the capital city of Nuuk. Throughout the busy summer season, those flights deposited some 4,500 Americans into a city whose population is around 20,000. That, plus new flights from Copenhagen, helped the Danish territory achieve an unprecedented year for tourism, notching twice as many international arrivals as it did in 2024.