Finance

B. Riley Sells Part of Wealth Unit to Stifel Amid Broker Exits

  • Deal includes assets under management of up to $4.5 billion
  • Bryant Riley cites competitors pouncing on this year’s ‘noise’

The B. Riley Financial Inc. logo on a laptop.

Photographer: Tiffany Hagler-Geard/Bloomberg
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B. Riley Financial Inc. agreed to sell a portion of its wealth-management business to Stifel Financial Corp. for as much as $35 million, the latest in a series of asset deals aimed at stabilizing the money-losing investment firm.

The accord covers 40 to 50 advisers managing about $3.5 billion to $4.5 billion as of Sept. 30, Los Angeles-based B. Riley said in a statementBloomberg Terminal Friday. The company counted about 400Bloomberg Terminal registered financial advisers as of last December, with assets under management of about $25 billion.