Markets Magazine
The Family Office World Grapples With How to Confront Big Corporations
Should private wealth embrace shareholder engagement and even shareholder activism?
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John D. Rockefeller founded Standard Oil Co. and as a result was the richest person on the planet when he died in 1937. Yet some of his 200-plus living descendants have embarked on a mission to challenge Standard Oil offspring Exxon Mobil Corp. on climate change.
So it should come as little surprise that the investment company that traces its roots to John D.’s family office is contending with a related question: deciding just how much it wants to change the world.
