Schwarzman's Advice for Blackstone Recruits: Forget ‘Mad Men’

  • Co-founder and CEO said rookies shouldn’t take on too much
  • Firm gets more than 15,000 applications for 100 openings

Stephen "Steve" Schwarzman, co-founder, chairman and chief executive officer of Blackstone Group LP, speaks during an interview at an Economic Club of Washington luncheon in Washington, D.C., U.S., on Tuesday, Sept. 15, 2015. 

Photographer: Andrew Harrer/Bloomberg

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Blackstone Group LP didn’t want to keep Steve Schwarzman’s advice to its newly hired analysts secret -- so it put the annual ritual on YouTube.

The co-founder and chief executive officer of the asset-management giant begins an eight-minute homily by re-setting expectations for the ambitious recruits.