Pursuits
Hess Toy Trucks Celebrate 50 Years
Nostalgia keeps sales brisk as the toy marks its 50th anniversary
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At 6 a.m. on Thanksgiving, James Galdo and his 22-year-old son made their annual trip to a Hess gas station on New York’s Long Island to buy the oil company’s latest holiday toy truck. It marked the end of an era for Galdo, who owns each retail toy truck Hess has produced since 1964, and the end of an almost 50-year family tradition. Come next year, the ritual of heading to a local Hess station will be replaced with a visit to Hess’s website. Hess’s toy truck business is moving online following the sale last spring of the New York-based energy company’s stations.
