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May 30, 2012 at 11:37 PM UTC

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BusinessWeek Cover Image (12_23, portrait)

This article is part of the June 4, 2012 issue of businessweek.

“The Fifty Shades Stimulus” (Etc., May 28-June 3, 2012) stated that Fifty Shades of Grey and its sequels were “converted by [E.L.] James into a series of self-published e-books.” They were originally published by The Writer’s Coffee Shop Publishing House in Australia, which released them simultaneously in print-on-demand, paperback, and e-book versions.

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